About

Whooden/Studios has produced a range of films and assets for Condé Nast publications, including Vogue and British Vogue, collaborating with teams in the U.S., London, and France. Our work includes a Vogue cover film and multiple assets for the iconic "In the Bag" series.

For Gigi Hadid’s British Vogue cover film, What Would Gigi Do?, directed by Garen Barsegian, we captured a more candid and unfiltered Gigi as she answered a series of questions, allowing her sincerity and carefree personality to shine. With nearly 6 million views, it remains one of British Vogue’s most-watched videos on YouTube.

Additionally, we created four British Vogue "In the Bag" films, featuring Hailee Steinfeld, Kali Uchis, Barbie Ferreira, and Christine Quinn, directed by Jared Malik Royal.

Services

  • Global Production
  • Motion & Still Content Creation
  • Post Production Services

Credits

  • Jared Malik Royal
  • Garen Barsegian
  • Hailee Steinfeld
  • Gigi Hadid
  • Kali Uchis
  • Barbie Ferreira
  • Christine Quinn

In this exclusive Gigi Hadid interview, we asked what would Gigi do if someone was being mean to her sister Bella Hadid? Or if she was sitting next to her ex-boyfriend on a six hour flight? Or if she had to pretend to have a British accent? Fortunately, the British Vogue cover girl always knows what to do - and now she wants to know what you would do.

Gigi Hadid’s British Vogue cover film, What Would Gigi Do?
Gigi Hadid’s British Vogue cover film, What Would Gigi Do?
Gigi Hadid’s British Vogue cover film, What Would Gigi Do?
Gigi Hadid’s British Vogue cover film, What Would Gigi Do?

British Vogue "In the Bag" films, featuring Hailee Steinfeld, Kali Uchis, Barbie Ferreira, and Christine Quinn, directed by Jared Malik Royal.

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